Extra Canadians are consuming extra music, from extra artists, than ever earlier than. Within the second week of December, for the primary time in historical past, Canadians collectively listened to greater than 3 billion audio streams in a single week. The milestone was introduced by Music Canada counting on information from Luminate, the main world supplier of information and insights for the music and leisure industries.
This determine represents on-demand audio streams throughout licensed providers like Spotify, Apple Music, Amazon Music and YouTube Music.
“Three billion audio streams in a single week is a serious accomplishment for Canada’s music market. It demonstrates the significance of audio streaming within the on a regular basis lives of Canadians,” says Patrick Rogers, CEO of Music Canada. “Licensed streaming providers have reworked the Canadian music ecosystem, serving to the trade rebound after the injury brought on by an period of widespread piracy. In the present day, Canadians from coast to coast to coast can subscribe to providers that present entry to just about the whole historical past of recorded music from which they’ll customise their listening expertise, whereas guaranteeing the creators of that music are compensated for his or her work.”
Canadians proceed to embrace streaming music, mirrored in new milestones being reached as weekly audio streaming numbers quickly improve. In line with Luminate, in June 2014, there have been roughly 1 Million on-demand streams per week in Canada; in March 2018, the overall grew to 1 Billion and in November 2021 we reached 2 Billion. Now, in December 2025, the Canadian market has surpassed 3 Billion audio streams in a single week.
Once you dig into the streaming information it’s clear, Canadians aren’t solely streaming greater than ever earlier than, they’re additionally listening to extra artists than ever earlier than.
Take, for instance, the highest 10 most-streamed artists that week. These artists accounted for 136 million streams, or simply 4.53% of all streams. In truth, in that week alone, 414 artists achieved a million or extra streams from Canadian listeners.
“Canadians are selecting to take heed to an unbelievable array of artists from Canada and all world wide – not simply the largest names everyone knows and love. However with extra music at our fingertips, it’s by no means been extra aggressive for artists to achieve their followers across the globe. To assist them succeed, our artists should have the ability to work with streaming platform groups right here on the bottom in Canada who might be their champions,” says Rogers.
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